We Demystify
Wine Tasting Rituals
so You Can Enjoy Wine More Through Sensory Education

You'll find here free resources and options to move forward your wine education journey.

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    Explore the blog

    We scout the latest advances in wine science, dissect them, and translate them into meaningful and applicable tips to boost your wine tasting skills and overall wine experience. 

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    Practice to Taste Wine Differently 

    Download this free sensory tasting guide to unlock your senses and enjoy wine to its fullest. 

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    Have a question?

    Contact Dr. Isabelle Lesschaeve, Sensory scientist and Tasting Coach, for any questions related to wine tasting.

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    I bring sensory and consumer science into the heart of wine hospitality and personal tasting development. - Isabelle Lesschaeve, PhD

    Meet Dr. Isabelle Lesschaeve.

    Hi and welcome,

    I created Wine Tasting Demystified in 2012 and later on InnoVinum Academy to help wine lovers and wine businesses leverage the power of sensory science in their wine business and education programs.  

    Being born and raised in a French culture gave me multiple opportunities to learn about wine, but it doesn’t give me the required credentials to be your partner.

    So here’s more.

    • I have worked in the wine industry for over 30 years as a research professional and sensory consultant. 
    • I have taught wine sensory evaluation to graduate students at Brock University and other colleges.  
    • My applied research work appeared in over 50 peer-reviewed academic publications and several book chapters.  
    • I had the privilege to be a keynote speaker at major conferences including the International Cool Climate Wine Symposium and the Australian Wine Technical Conference.  
    • I serve the American Wine Society Educational Foundation as VP of scholarship to support the next generation of North American wine professionals. 

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